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Re-engineering anti-fraud processes using AI & big data
Operational efficiency
Significant increase of fraud detection since launch
Real-time technology
Instant analysis and a swift response
Improved scoring effectiveness
Heuristic rules and predictive models minimize false positives and discover false negatives
Rulex offers a new way of making business decisions and has been adopted in many sectors, including automotive, financial, supply chain, education, energy and healthcare.
Challenge
Arresting fraud in the European insurance market
Fraud is a widespread problem within the European insurance market. Fraudulent motor claims are particularly serious – Italy has a nationwide average of 19.3% per year, which increases the cost of business for the entire industry. Faced with a growing fraud challenge, this leading Italian general insurer wanted a smart technical solution that would increase prevention and detection. Specific issues included:
- Inconsistent data across markets hindered fraud detection
- Static fraud detection models were slow and becoming ineffective
- As fraud became more sophisticated, there was a need for a smarter solution that could learn heuristically from behavior patterns
Engagement
Implement a solution combining real-time data, rules and predictive modeling, as well as real-time scoring
GFT provided the insurance company with an accelerator to rapidly implement an enterprise-wide anti-fraud solution that harnessed the power of artificial intelligence and big data. The focus of the solution was online fraud prevention, so it was necessary to combine and analyze structured and unstructured from internal and external sources. The anti-fraud solution implemented included:
- Real-time technology to enable instant analysis and a swift response
- Improved scoring effectiveness by using heuristic rules and predictive models to minimize false positives and discovery of false negatives to improve effectiveness
- Extended data and search capabilities across structured and unstructured sources
- User-friendly investigation instruments that allow the antifraud team to access and query structured and unstructured documents and perform social network analysis
- Clear reporting that presents actionable information that simplifies the underlying complex data and analysis
Because of the broad scope of the project, GFT developed a modular framework comprising several specialized components, each of which performs a unique role in detecting fraud and investigating suspicious items.
Benefit
In only a few months, this general insurance company improved the accuracy of suspicious claims
GFT delivered the assignment on time and on budget. Although highly technical, the solution can be used without the involvement of the client’s IT department or GFT specialists. In only a few months, the solution delivered quantifiable benefits:
- 30% increase in fraud detection and 7% decrease in false positives
- 40% increase in daily real-time reporting
- With real-time detection, the anti-fraud team can act immediately, extract relevant information and examine suspicious positions without the involvement of the IT department
- The antifraud team can insert and amend heuristic rules and predictive models manually and evaluate the impact of modifications on historical datasets, eliminating the need for expensive simulations or extractions
The solution can automatically detect claims with a high probability of fraud. This has empowered d the company to focus on fraud prevention, which is more cost-effective than ex-post fraud checking. The company has ambitious plans to increase the scope of the solution by extending information sources, with an emphasis on digital documents and data from disparate sources.