New business banking mobile app
Mexican division of a large global bank heralds a new era of mobile business banking
The bank perceived an increased demand for digital services from business customers, ranging from SMEs to large corporations. As an innovator, the bank wished to deliver a new mobile business banking app to increase customer convenience, offer an engaging experience and build loyalty.
Footprint
Grow domestic market share of digital to over 50%
Collaboration
Project delivered by a team of 6
Engagement
Increased customer satisfaction
Challenge
Challenge
Digital transformation for bank enterprise channels
The bank perceived an increased demand for digital services from business customers, ranging from SMEs to large corporations. As an innovator, the bank wished to deliver a new mobile business banking app to increase customer convenience, offer an engaging experience and build loyalty. The new app would empower bank customers to conduct their core business banking faster and more easily from a mobile phone.
As well as supporting existing channels, the new app would empower customers to:
- Pay providers and transfer funds to third parties
- Download account statements and reports of sales made by point-of-sale terminals with an analysis of sales and commissions and the ability to share using WhatsApp
- Receive CoDi (a digital payment option recently introduced by the Bank of Mexico) charges instantly, 24/7, with money immediately deposited to account
- All operations authenticated using the mobile phone token
Engagement
Engagement
A secure mobile app built to the highest industry standards using agile methods and mixed modern technologies
- GFT worked directly with the client to receive continual feedback and ensure the app delivered an intuitive, frictionless user experience
- The solution was developed using agile methods and made optimal use of modern technologies, including web components developed with Polymer and LitElement from Google
- A scrum team of 6 delivered the solution using agile SAFe methods within a web component framework
- All system components were cataloged and can be deployed elsewhere in the bank
Benefit
Benefit
More convenient banking for business customers and increased customer loyalty
- The new solution positions the bank at the forefront of digital channel innovation for business customers
- A new era for mobile business banking that puts the customer at the heart of everything
- The new app has been very well received by business customers and is on target to exceed 100,000 users in 2020
- The pioneering app is being rolled out globally
Download – just one click away
-
Success story
New business banking mobile app
Message *
Please complete the mandatory fields
The Controller of the personal data is GFT Group. The data entered in the form will be processed to maintain contact and analyse interest in our materials. You can withdraw any consent given at any time. For additional information or to exercise your rights, visit the privacy notice:
Message sent
Thanks! The GFT team will get back to you soon.
I would like to be contacted by GFT local marketing for opportunities via email.
We appreciate your interest and look forward to assisting you. Have a great day!
Form error
Oops, something went wrong.
Form submission error
We are sorry, something went wrong. Please try again later.
